This event will bring together business leaders from the ENDS, and tobacco industry across the US market together with solution providers for a day full of valuable insights, discussion and debate into how manufacturers can:
- Address generational differences and shifts in taste as the health and wellness agenda intensifies · Anticipate growth in new categories of products, including tobacco and nicotine.
- Increase user experience by providing stimulation and pleasure
- Review recent product innovation in formats and portfolio development to identify opportunities for growth
- Offset the predicted decline of cigarette consumption
- Create alternative formats from buccal to inhalation to appeal to a new consumer
- Anticipate growth in new categories of products, including tobacco and nicotine