The beverage industry is about to experience an unprecedented wave of Cannabidiol (CBD) and Tetrahydrocannabinol (THC) infused products. Interest in health and wellbeing multiplied during the pandemic, leading consumers to seek out products that support their emotional as well as their physical health. The result was a profusion of imaginative CBD beverage launches ranging from coffee to sparkling water to beer to hard kombucha to green tea, with more brands posed to build on this momentum in 2021. In these market conditions, packaging is absolutely essential to build brand equity. New products have to stand out or risk being overlooked by consumers faced with an abundance of choices. This webinar brings together the leaders in package design, material science, and production to guide you to a package that is as inspiring as your product. Agenda will cover:

• Is my package as great as my product?
• How does PET package design freedom support brand success?
• How will colors and effects contribute to the design of a great package?
• What makes PET the package of choice for beverages?
• What about PET and sustainability?
• Are PET packages compatible with cannabinoid beverages?
• How do I make my PET package project successful?

  This webinar is free for qualified beverage brands and people working in packaging design & engineering, starting at 11:30 EDT on August 4th 2021 View PDF agenda of the event here – Boosting Brand Equity for CBD/THC Beverages in an Increasingly Crowded Market

 

The conference brings together experts from the meat-free space to lead key discussions, which enable industry experts to better predict the full potential of the category and discover new pockets of opportunity.

It’s the perfect way for brands to tap into the increasing demand for “plant-based” products, which are driven by more complex consumer priorities, dietary needs and lifestyle choices, and it all kicks off on a new virtual platform that’s designed for better engagement and successful lead generation.

We’re looking forward to seeing you there!

 

Welcome to the registration page of the inaugural Beverage Sustainability Virtual Event, which takes place on the 30th September, 2021. This is a landmark experience that covers key topics such as packaging, ingredient sourcing, product recyclability, corporate social responsibility, and branding & marketing strategy. It takes place on an unrivalled bespoke virtual platform built for engagement and powered by Global Data. Meet with peers and industry leaders from the beverage industry on a wealth of emerging opportunities. We’re looking forward to seeing you there!

 

Join us on August 18th 2021 at Future Cannabis Strategies North America as we bring together strategic business leaders from across the wider North American Consumer-Facing Cannabis products category. We’ll connect a mix of small –mid-sized disruptive companies that have shaken up the sector with new offerings and methods. We look at the future of cannabis through the lens of Canada, Australia and the USA who are leading the category to identify opportunity for market growth.

We’ll explore the CBD industry including Cannabis Products & Devices, Beverages, Tobacco, Cosmetics & Nutraceuticals, together with solution providers for 1 full day of insight, discussion and debate into how manufacturers can:

• Capitalise on Canada & West Coast USA legalisation on the sale of edibles, extracts and topicals

• Spotlight growth in International markets including the UK, Mainland Europe & South America

• Understand consumer trends & demands from across North America

• Identify opportunities to introduce Cannabis/ Hemp infused products into existing Consumer Packaged Goods (CPG)

• Review recent product innovation to understand how market trends are adapting to consumer demands

• Look at the future of the industry to devise strategies for a successful category long term

• Understand key areas for growth and investment among the cannabis sector

It’s hosted on a new bespoke virtual platform built for engagement, and we’re looking forward to seeing you in attendance!